Pinnacle names Roma Williams senior vice president of property management

Pinnacle Leasing & Management has named Roma Williams senior vice president of property management, adding a veteran commercial real estate leader as the company expands its portfolio. The move is designed to strengthen operations, asset performance and execution across Pinnacle’s holdings.

Why it matters: - Roma Williams brings more than 30 years of commercial real estate leadership in retail and mixed-use properties. - Pinnacle Leasing & Management is using the hire to deepen property management capabilities across an expanding portfolio. - The appointment also supports Octave Holdings & Investments’ integrated real estate platform.

What happened: - Pinnacle Leasing & Management announced the appointment of Roma Williams as senior vice president of property management. - Williams will oversee the property management team. - Her responsibilities include strengthening property operations, improving asset performance and advancing operational execution across the portfolio. - Pinnacle is headquartered in Alpharetta, Georgia.

The details: - Williams previously held senior and executive leadership roles overseeing retail and mixed-use assets across the Southeast. - She played a role in the development, launch and long-term success of Atlantic Station in Atlanta. - Williams has led property management organizations serving institutional owners and private developers. - Her background spans portfolio strategy, financial management, capital planning, operational transformation, organizational development and cross-functional leadership. - Williams is an active member of the International Council of Shopping Centers. - Williams holds real estate licenses in Georgia. - Pinnacle says the hire will deepen tenant relationships and advance operational excellence across its portfolio. - Pinnacle currently leases and manages more than 4.8 million square feet across 52 properties in 10 states. - The portfolio represents more than 700 tenants and $900 million in property value.

Between the lines: - The hire signals a focus on execution and portfolio value rather than pure growth messaging. - Williams’ mix of ownership-facing, financial and operational experience suggests Pinnacle wants tighter alignment between property management and investor goals. - The Atlantic Station reference underscores experience with a high-profile mixed-use destination, which may matter as Pinnacle works across diverse commercial assets.

What's next: - Williams will work with Jonathan Dubovsky and the broader team to build on Pinnacle’s property management platform. - Pinnacle expects the appointment to help develop talent and create value for owners, tenants and partners. - The company will continue managing and leasing its growing multistate portfolio.