WEARFITS Virtual Try-On: 2D-to-3D Pipeline Launches on Shopify

How WEARFITS 2D-3D pipeline works

WEARFITS turns standard product photos into realistic AR try-on across full fashion catalogues in hours - live now on Shopify and WooCommerce.

Virtual try-on has been a fashion baseline for years. The industry lacked a way to deliver it without a six-figure budget. We built one. Now it makes economic sense.”

— Lukasz Rzepecki, CEO, WEARFITS

KRAKOW, POLAND, May 21, 2026 /EINPresswire.com/ -- WEARFITS today launched a first-of-its-kind 2D-to-3D pipeline that converts standard product photos into a realistic AR virtual try-on for entire fashion catalogues in under two hours, and it is available immediately on Shopify and WooCommerce.

WEARFITS is an AI-powered virtual try-on platform for footwear, bags, and apparel. The new pipeline replaces traditional per-asset 3D modelling — typically $200 to $800 per SKU, plus weeks of turnaround — with a photo-based digital twin system that scales across full catalogues.

The 3D bottleneck

The single largest barrier to virtual try-on adoption in fashion has been the cost and time required for 3D production. Traditional pipelines require either CAD files (which most footwear and accessory brands do not maintain) or per-asset 3D modelling at a six-figure scale.

For a brand with a 500-SKU catalogue, that has historically meant a six-figure upfront investment before a single shopper sees a try-on. The result: virtual try-on, despite typically lifting conversion by up to 30% and reducing returns by around 20%, has remained a luxury reserved for enterprise budgets.

What WEARFITS shipped

Brands send standard packshot photos — the same images used on product detail pages — and the system generates a realistic 3D digital twin for each SKU. No CAD files, no 3D modellers, no per-asset modelling fees.

In production environments, the pipeline has deployed up to 100 SKUs in under two hours, end-to-end, from photo upload to live AR try-on on the storefront.

Where it runs

The pipeline is available immediately on two platforms. On Shopify, merchants install the WEARFITS Shopify app and deploy AR try-on across the catalogue in hours. On WooCommerce, brands install the WEARFITS plugin or connect via headless REST API for custom storefronts.

The same underlying 2D-to-3D engine also powers WEARFITS deployments on enterprise headless storefronts, mobile WebViews, and in-store AR mirrors. One integration covers every channel a brand operates.

Catalog-level economics

For a typical $5M DTC fashion brand, the combined funnel impact of catalogue-wide virtual try-on translates to roughly $250,000 in annual gross profit, with payback periods measured in days.

The shift is at the catalogue level, not the hero-SKU level. Brands no longer have to pick five products to enable with AR. They can AR-enable everything — which is what unlocks funnel-wide impact, from awareness through to repeat purchase via CRM-distributed try-on links.

"The 3D bottleneck has been the top reason fashion brands delay virtual try-on. We removed it. Send the photos you already have, and hours later, the catalogue is live in AR on Shopify or WooCommerce," said Lukasz Rzepecki, CEO of WEARFITS.

Availability

The WEARFITS 2D-to-3D pipeline is generally available today for the footwear and bags categories. Brands and merchants can install the WEARFITS Shopify app or contact WEARFITS directly to scope a WooCommerce or headless deployment.

Zina Grossman
WEARFITS sp. z o.o.
zinaida@wearfits.com
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